Opening up a day spa is a large job to undertake that requires a lot of effort and money. You should also have some business sense to handle the administration, operations, marketing and other activities involved in the business. A background in the spa industry will also be a great backing for you to be successful at this new venture. If you think this kind of work is right for you; then read on for some helpful tips on how to get started.
Market research
Like starting any business, doing some market research is vital. You need to have an idea of the competition, the current demand for your services and products, the pricing strategies and what your customers need. The best way you can get close hand information from your competitors is to get a massage or any service they are offering. This will also give you an idea of what kind of experience they are offering to their clients.
Selecting the services
Identifying the services you want to offer will give you the scope of the business. So if you want to cater to different segments of customers, you will have a variety of services ranging from a scalp treatment to a sports massage Enfield. Offering more services means you will need more space, different equipment varieties and skilled professionals to carry out various tasks such as facials or hair styling. Keep in mind that the premises of your day spa will have to be changed according these varying needs such as the layout of the plumbing and electrical supply of the spa. A rough idea of how much space you need for each of these services will give you the approximate size of the spa.
Location
A day spa must always be located in an area that is convenient and high-end mostly depending on the type and quality of services you provide. Easy access to your spa however will be the winning factor in terms of location. You could either renovate an existing building or purchase a new building altogether depending on the capital you intend to use for your business.
Employees
After picking your services and your location, the next step is to determine the number of employees you plan to hire. The scope of your spa will tell you what areas and services you need to hire professional skilled employees to work for. Most countries require every spa personnel to be licensed in specific areas of expertise in order to start practicing such as nail technicians.